In today’s virus-laden and prolific spamming environment, email filtering has become a necessity. A good, reliable, filtering system is needed to reduce the clutter so that you can spend your time reading the email you want, rather than the bulk that you do not. Comstar ‘s Advanced email filtering provides an individually configurable message center. This means that you can …
Spam Is On the Rise! Or Is It Just Me?
We’re all tired of opening our Inbox to find massive amounts of messages we did not ask for . Spammers are running rampant and threaten our very existence (or at least the first hour of our work day)! I mean, how many times can I hit the delete button before it breaks and I need to buy a new laptop? …
Powerful Newsletter Subjects
Yesterday I left off talking about subject lines for your newsletter mailings. To demonstrate the importance of a good subject line, I’ll use a different form of marketing to illustrate. Think of movie posters, specifically the taglines. Now even more specifically the poster for the movie Alien. I’ll describe it in case you don’t know what it looks like… It’s …
Promoting Your Ecommerce Store
Have you put together a plan for promoting your ecommerce store? Whether you run a big business, small business, or you hold down the fort at your home office, you’ve got to have some kind of media plan which includes an email newsletter. And that newsletter must go out regularly. Many ecommerce store owners fail to send out newsletters on …
Social Media Domination
Social media is a hot topic these days. Should your business be using Facebook, Twitter, or LinkedIn? We get asked about this a lot. Last week I had the chance to interview Lewis Howes and Sean Malarkey. Lewis is a LinkedIn expert and has co-authored a LinkedIn Success book on the subject. Sean is a Twitter expert. He got his experience …
List Building Club – Review
Whether your business is online or offline, virtual or brick and mortar, one of your biggest assets is your customer and prospect list. Don’t get me wrong, simply having a list does not create value. Copying names out of a phone book doesn’t create value. Buying a list from a list broker doesn’t create value. Having a list of people …